Inventory Management

Gerçek Kozmetik can follow up historical sales data and field point outputs by bringing together thousands of square meters of storage space and thousands of pallets capacity with its technological infrastructure. Gerçek Kozmetik processes stock control, goods acceptance and exit processes step by step on its own system, and can keep this information active until the order delivery phase with the barcode system.

The goods are received/accepted with modern methods in warehousing, and customer orders are prepared as soon as possible, with a minimum of error and damage, with the products collected with the barcode system from the shelves arranged with the addressing system with our storage capacity of more than 3500 m².

Thanks to our high warehouse capacity and technological infrastructure, historical sales data and our stock policy in which we monitor the point outputs in the field, we ensure that our customer order fulfillment rate is close to 100%.

The storage conditions are maintained and storage placement is carried out based on the content, packaging structure and production dates of the products distributed.

Our Business Model


Supply Chain Management

The demand and supply processes of the products are planned with all the details jointly with the special monitoring systems used. All products are delivered to the customers in the sales channels we work with through logistics operations which are performed in a professional manner.



The sales team working with a modern business approach in the age of mobile communication, connects to the head office after its receiving orders with hand terminals in the field at every point of Turkey, ensuring that the order is instantly displayed in the warehouse, thus providing the customer with a minimum error rate within 24 hours.


Planning and Reporting

We organize the display screens where our business partners can see their data transparently. The reports are designed considering Brand-Channel priorities and Company expectations. Turnover-target, penetration, performance and stock efficiency reports are prepared according to the needs in channel, brand, product breakdown and they are published in daily-weekly-monthly periods.


Brand Management

Gerçek Kozmetik utilizes the development opportunities with all the details, and always welcomes new cooperations with excitement and passion based on the strategies it has determined and the developing structure of the trade.