Commercial Marketing/Marketing

Gerçek Kozmetik monitors the competitors' activities continuously and reports these activities to its business associates. 

We assist and support our business partners in performing all marketing activities that will support product sales by creating promotions, visual-stand applications, expert activity activities and up-to-date marketing activities in line with the reports produced. By monitoring competitor companies’ activities, determined product campaigns are instantly reported to the relevant teams thus actions are triggered.

We ensure that the highest impact is achieved by quickly announcing the activities that will support the customer's sales of more products at the points of sale with our strong expert staff at site. The visual and stand applications that will highlight the brand image at the sales points of the products alongside other brands are implemented by our team. 


Our Business Model

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Supply Chain Management

The demand and supply processes of the products are planned with all the details jointly with the special monitoring systems used. All products are delivered to the customers in the sales channels we work with through logistics operations which are performed in a professional manner.

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Sales

The sales team working with a modern business approach in the age of mobile communication, connects to the head office after its receiving orders with hand terminals in the field at every point of Turkey, ensuring that the order is instantly displayed in the warehouse, thus providing the customer with a minimum error rate within 24 hours.

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Planning and Reporting

We organize the display screens where our business partners can see their data transparently. The reports are designed considering Brand-Channel priorities and Company expectations. Turnover-target, penetration, performance and stock efficiency reports are prepared according to the needs in channel, brand, product breakdown and they are published in daily-weekly-monthly periods.

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Brand Management

Gerçek Kozmetik utilizes the development opportunities with all the details, and always welcomes new cooperations with excitement and passion based on the strategies it has determined and the developing structure of the trade.